Profile
I bring a structured, execution-driven approach to luxury brands, with the ability to support sales performance while coordinating international marketing initiatives.
My vision
Empathy, curiosity and perseverance shape my approach. Because true luxury is about sharing stories and values that deeply resonate.
Exploring with quantitative and qualitative methods how artificial intelligence is reshaping creative processes in luxury, and what this transformation means for perceived value, brand authority, and desirability.
Grade : 17/20
September - December 2025 (Nice)
MASTER'S THESIS
Aeroaffaires : PRIVATE JET FLIGHTS MARKETING
February - August 2025 (Paris) / Internship
At AEROAFFAIRES, I participated to the brand identity update, conducted monthly newsletter campaigns, developed the LinkedIn strategy, optimized the website for an international HNWI clientele (UX, SEO, content, automated translation into more than 13 languages), contributed to B2B physical marketing (meeting presentation, partnerships, brochure, kakemono...) and ensured performance monitoring with strategic recommendations.
HÔTEL DU PALAIS DE BIARRITZ - RESTAURANT
July - August 2024 (Biarritz) / Determined contract
At the Hôtel du Palais, I provided high-end customer service in the dining room to an HNWI clientele, formulated personalized recommendations, and participated in the preparation, setup and follow-up of spaces and events, in compliance with the establishment's standards of excellence.
MKBS Media - DIGITAL MARKETING
August 2023 - January 2024 (Los Angeles) / Internship
I have managed digital marketing actions for various companies and personalities, including Flurbos (Photoshop Elearning) and Jim Meskimen, including intensive training on Adobe Photoshop as well as the basics of HTML and CSS, the creation and management of landing pages on Kajabi, the design of more than 50 packagings, copywriting, the management and optimization of Meta Ads campaigns (KPIs, A/B testing) and the overall monitoring of performance.
Zadig & Voltaire - SALES
July - August 2023 (Biarritz) / Determined contract & Internship
At Zadig & Voltaire, I was working as a salesperson at the Galerie Lafayette of Biarritz. (merchandising, stock monitoring, cash handling, organization of spaces and events). I was ensuring customer advice and loyalty building in a premium environment, as well as showcasing the pieces and collections, adapting the service to the personality and expectations of each customer.
MKBS Media - DIGITAL MARKETING
May - June 2022 (Los Angeles) / Internship
At MKBS, I received training in copywriting and Facebook Ads, applied to Elearning projects for premium clients, such as Erinn Valencich (interior designer) and Joel Grimes (celebrity photographer), including writing conversion-oriented content, creating and optimizing advertising campaigns, and monitoring performance.
SQUARE HABITAT - REAL ESTATE SEASONAL AGENT
July - August 2020 (Biarritz) / Determined contract
My very first experience ! At Square Habitat, I participated in seasonal real estate activities, including welcoming and following up with clients, conducting entry and exit inspections, and updating client database through phone calls (up to 120 per day).